REPLAY DU MODULE #3 (du 08/12/2020)
Comment gérer votre réputation numérique ?
Qu’est-ce que la réputation numérique d’un établissement vétérinaire
et pourquoi est-ce important stratégiquement ?
Programme :
• Comment surveiller votre réputation numérique ?
• Que répondre aux commentaires et avis en ligne ?
• Comment se protéger et finalement tirer profit de votre réputation numérique ?
Grégory Santaner graduated in veterinary medicine from Oniris (ENVN) in 1999, and also has a university diploma in Health Product Marketing (IAE Nantes).
In 2005, he founded and ran VetoNetwork (consulting and training), which supports veterinarians and animal health firms in their digital development.
After 15 years as a practicing canine vet and partner in a Normandy veterinary group, he is now manager partner of two veterinary establishments near Lorient named Anicoon.
In 2017, he co-founded Vet In Tech, the 1st animal health think tank. He is also author of the Practical Guide for Connected Vets, published in 2016 and the Practical Veterinary Guide, published in 2018: managing digital reputation, by Editions Medcom. Interests: development of uses for new technologies with special focus on Internet, social media, E-reputation, connected devices and artificial intelligence.
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