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Stratégie marketing

Les tendances de consommations évoluent vite, et il faut adapter votre offre à celles-ci… Quelles sont les attentes, besoins et comportement de vos clients ? Nous analysons ceux-ci et vous conseillons dans votre réflexion en stratégie Marketing de manière concrète et pratique…


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Marc-Alexandre Legrain

Marketing as DNA

After an executive career in general retail, Marc-Alexandre chooses the profession of strategy consultant to accompany firms in their commercial and marketing development through training and advice. 

His mission is to help entrepreneurs to reflect more on their Marketing positioning on the national & international market and to improve the competences of their teams to facilitate the achieving of this goal, thank to personalized, practical trainings, based on real case studies. 

As a lecturer at the University of Valenciennes (France), speaker at The House of Training (Luxembourg) and speaker in Belgium, Marc-Alexandre specialized in Blended Learning in 2012 and founded the Management Academy TV to facilitate access to high quality courses that are interactive and available at the best convenience of the trainee.   

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For this video, the following documents are available :

  • Proceedings "Stratégie marketing"

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